A digital marketing agency in Austin should do one job well: turn your ad spend, your search visibility and your customer list into revenue you can trace. That means planning and running paid media, SEO and email, then judging every dollar by the numbers that pay the bills, like qualified leads, customer acquisition cost (CAC) and return on ad spend (ROAS). Clicks and impressions only matter if they lead somewhere.
ADS That Matters is a full service digital marketing agency working with ecommerce brands, SaaS companies and service businesses across Austin, Texas. Austin is one of the most crowded markets in the state, so we build campaigns that hold up under pressure: tight targeting, constant creative testing, conversion rate optimization (CRO) and tracking you can trust. If you’re weighing a digital marketing company in Austin against a big national firm, here’s what you get with us: senior-level strategy, Central Time availability and ad accounts that stay in your name.
Ecommerce brands, SaaS teams, healthcare providers, home service companies and professional firms choose us as the digital marketing company Austin teams call when they need the work to show up in revenue, not just in reports.
220+ businesses served • $6M+ in managed ad spend
We’re the full service digital marketing agency Austin businesses use to run paid media, SEO, CRO and email from one team and one set of numbers, so every channel pulls toward the same revenue goal.
Scale your business with high-performing campaigns across Facebook and Instagram. We manage 360-degree paid campaigns, extensive creative testing, advanced Meta campaigns such as cost caps and bid caps, remarketing, Conversion API, and conversion optimization to maximize ROAS and lower customer acquisition costs.
As a Google Official Partner, we build and optimize paid search campaigns that attract qualified traffic, reduce wasted ad spend, and generate measurable business results across multiple advertising platforms.
From Search and Performance Max to Demand Gen and Shopping campaigns, we continuously optimize bidding strategies, keywords, audiences, and ad creatives to improve ROAS, increase conversions, and scale profitable growth.
Drive awareness, generate demand, and increase conversions with strategic YouTube advertising. We develop video campaigns that reach the right audiences while improving engagement and return on investment.
Expand your reach with Google Display campaigns that build brand visibility, support remarketing, and drive qualified traffic across millions of websites and mobile apps.
Reach high-intent customers across the Microsoft Search Network with Bing Ads. We build and optimize search, shopping, and audience campaigns that lower acquisition costs, improve conversion rates, and generate profitable growth.
Reach engaged users through ChatGPT advertising with AI-native campaigns designed for high-quality brand visibility and customer acquisition. We develop strategic messaging, audience targeting, and performance optimization to maximize campaign effectiveness and measurable business outcomes.
Scale mobile app growth with AppLovin Ads through advanced user acquisition and in-app advertising strategies. We optimize targeting, bidding, creatives, and campaign performance to increase installs, improve retention, and maximize return on ad spend.
Increase e-commerce sales with optimized product feeds, Shopping campaigns, and Performance Max strategies designed to improve visibility, click-through rates, and blended ROAS.
Identify wasted spend, tracking issues, and missed growth opportunities with a comprehensive PPC audit. We analyze account structure, bidding strategies, keywords, conversion tracking, ad copy, and campaign performance, you name it.
Reach new audiences through creative-first TikTok campaigns that drive product discovery, customer acquisition, and revenue growth using Spark Ads, prospecting, and remarketing strategies.
Build sustainable organic growth with a comprehensive SEO strategy focused on technical improvements, content optimization, keyword targeting, and long-term search visibility.
Increase organic revenue by optimizing category pages, product pages, site architecture, internal linking, and structured data for ecommerce search performance.
Improve your visibility in Google Maps and local search results with optimized Google Business Profile management, local citations, location pages, and reputation management.
Optimize title tags, meta descriptions, heading structure, internal linking, content relevance, and user experience to improve keyword rankings and search performance.
Ensure your website is fully optimized for search engines with technical audits, Core Web Vitals improvements, crawl optimization, indexing fixes, schema markup, and site performance enhancements.
Strengthen your website's authority through ethical, high-quality link acquisition strategies that improve rankings, domain authority, and long-term organic visibility.
Turn one-time buyers into loyal customers with automated email marketing campaigns, lifecycle sequences, abandoned cart recovery, promotional campaigns, and customer retention strategies that increase lifetime value (LTV).
Marketing in Austin gets expensive fast. The metro keeps adding people and businesses, Texas has no state income tax pulling in new companies, and every new competitor drives up what you pay for the same clicks. Search behavior isn’t uniform either: someone searching from South Congress and someone searching from Round Rock can see very different competitors for the same query. Demand also swings with the city’s calendar, from SXSW in March to Austin City Limits in the fall and football Saturdays near the UT campus.
That’s exactly why we judge our work by business outcomes, not activity: ROAS, CAC, marketing efficiency ratio (MER), the LTV:CAC ratio, qualified leads and revenue. Across Google Ads, Meta Ads and every other channel we manage, those are the numbers we report on, and the numbers we expect to be held to.
Every number below comes from a real account. Same approach every time: find what’s broken, fix it, then scale.
Industry: Lead Generation
After Apple's iOS 14 privacy changes, Facebook's targeting accuracy declined dramatically. Lead quality dropped, Cost Per Lead (CPL) doubled, and campaigns were optimized for clicks instead of qualified customers.
We integrated CRM and first-party customer data with Meta Ads, enabling offline conversion tracking, connecting calls and closed deals, building high-value lookalike audiences, and improving Meta’s machine learning with better customer signals.
CPL dropped from $42 to $31 (26%), generating 2,074 qualified prospects while improving lead quality by 89% and customer acquisition efficiency by 67%. We managed $64,300 in ad spend and increased captured offline conversions by 43%.
Industry: Ecommerce
Despite running Google Ads since 2002, this ecommerce business struggled with high acquisition costs, poor targeting, and stagnant growth. Twenty-three years of campaign history couldn't overcome inefficient account structure.
We rebuilt campaigns with Performance Max and value-based bidding, added SKU-level Dynamic Search Ads, optimized Smart Bidding with Target ROAS, removed 847 wasteful keywords, and implemented advanced audience segmentation.
Revenue increased by 287%, with ROAS reaching 8.4x and CPA dropping from $17.60 to $8.90 (49% reduction). The campaigns generated $187,000 in revenue from $22,300 in ad spend, delivering the company’s highest six-month profit.
Industry: Health & Wellness Ecommerce
A premium supplement company struggled with a 2.1 ROAS while paying more than £15 per acquisition. Broad targeting attracted low-value shoppers rather than customers with strong lifetime value.
We built custom intent audiences, launched Performance Max, Smart Shopping, and YouTube Action campaigns, integrated first-party customer data, and optimized bidding around Customer Lifetime Value (LTV).
Revenue exceeded £132,000, achieving 9.3x ROAS with a 342% improvement. CPA dropped to £4.37 (71% reduction) from a £14,100 ad investment, with campaigns now scaling toward £100K in monthly revenue.
Industry: Ecommerce
After spending $7,500 on failed scaling attempts with multiple agencies, the business couldn't increase ad spend without destroying profitability. Every attempt to scale caused ROAS to collapse.
We replaced manual bidding with advanced ROAS targeting, implemented customer segmentation across Google Ads and Meta, connected cross-platform attribution, and built a controlled budget scaling framework for sustainable growth.
Sales increased by 45% within 60 days, while $7,500 in wasted ad spend was recovered. Automation saved 40+ hours monthly, enabling sustainable scaling without performance crashes.
Looking for a digital marketing agency Austin businesses can actually hold accountable? The choice shouldn’t come down to the lowest fee or the slickest pitch. Ask three questions instead. Will I own my accounts? Will I see where every dollar goes? Will the work be judged on revenue? Here’s how we answer each one.
Your ad accounts, analytics and campaign data belong to you from day one. If we ever part ways, everything stays with you.
GA4, GTM, Meta Conversions API, server-side tracking, Consent Mode v2 and Looker Studio, set up properly so optimizations rest on real attribution.
Audiences, creative, landing pages and bids, tested every month to lift ROAS and lower CAC.
We work with Austin businesses remotely, so communication is built in: live dashboards, weekly updates, monthly reports and QBRs, all on Central Time.
A full service team connecting paid ads, SEO, CRO and email. Paid data shows which keywords make money, SEO lowers what you pay for them, and email brings customers back.
Austin’s economy is unusually mixed. Tech startups sit a few blocks from family-owned restaurants, and fast-growing suburbs keep home service and healthcare businesses busy year-round. As a digital marketing agency Austin, Texas businesses can rely on, we work with companies throughout the city and surrounding metro, including Downtown, South Congress, East Austin, the Domain, Mueller, Round Rock, Cedar Park, Georgetown, Pflugerville, Leander, Kyle and San Marcos. And if you’re looking for an Austin digital marketing agency for small businesses, you get the same senior attention as our larger clients, with a plan sized to your budget.
Scale your online store with Google Shopping, Performance Max, Meta Ads, feed optimization, and conversion rate optimization. We focus on increasing revenue, improving blended ROAS, and maximizing profitability.
Generate high-quality MQLs and SQLs through Google Ads, LinkedIn Ads, CRM attribution, and full-funnel lead generation campaigns designed for longer sales cycles.
Drive more patient enquiries and appointment bookings with compliant advertising strategies across Google Ads, Meta Ads, Local SEO, and conversion-focused landing pages.
Help supplement, skincare, beauty, and wellness brands scale profitably through Google Shopping, Performance Max, Meta Ads, and customer lifetime value (LTV)-focused bidding strategies.
Acquire high-value customers with data-driven campaigns focused on lead quality, compliance, trust, and long-term customer acquisition.
Generate consistent leads for HVAC, plumbing, roofing, landscaping, electrical, cleaning, and other home service businesses using Google Ads, Local SEO, and location-based targeting.
We help law firms, accountants, consultants, agencies, and other professional service businesses generate qualified enquiries through search marketing, paid advertising, and conversion optimization.
Generate qualified buyers, sellers, investors, and property enquiries through Google Ads, Meta Ads, Local SEO, and high-converting lead generation funnels.
Increase student enrolments and course registrations with targeted advertising campaigns, lead nurturing, and conversion-focused landing pages.
Drive vehicle sales, service bookings, and dealership enquiries through Google Ads, Meta Ads, Local SEO, and remarketing campaigns.
Increase bookings for hotels, resorts, travel agencies, and tourism businesses using paid search, social advertising, and remarketing campaigns.
Attract more customers with local advertising, Google Maps optimization, Meta Ads, promotional campaigns, and customer retention strategies.
Scale retail and consumer brands with omnichannel advertising strategies across Google, Meta, TikTok, YouTube, and email marketing to increase customer acquisition and lifetime value.
The same principles work for almost any business. Tell us your goals and we’ll build the plan.
Our clients stay for profitable growth, honest reporting and a team that picks up the phone.
Ads That Matters' work reduced the client's CPL by 62% and increased lead quality by 67%. The team was responsive, delivered work on time, and provided weekly updates and monthly reports. Ads That Matters was data-driven, focused on the client's CPL metric, and understood the client's business.
After the iOS 14 update, our Facebook campaigns stopped producing quality leads. The team implemented CRM integration, Offline Conversions, and first-party data strategies, reducing our Cost Per Lead from $42 to $31 while significantly improving lead quality.”
We had worked with multiple agencies before ADS That Matters, but none could scale our campaigns profitably. In just 60 days, they increased sales by 45% while maintaining strong ROAS. Their communication and reporting are second to none.
The team doesn’t just manage ads—they understand the numbers behind business growth. Every recommendation is backed by data, and their reporting gives us complete visibility into ROAS, CAC, and revenue. They truly feel like an extension of our marketing team.
A digital marketing agency helps Austin businesses get found, chosen and paid online. That usually means running Google and social ads, improving SEO and local search visibility, building landing pages that convert, and following up with email. A good agency ties all of it to leads and revenue, not just traffic.
It depends on the services you need and how competitive your industry is. Most businesses pay a monthly management fee, plus ad spend for paid channels, and we usually recommend at least $3,000–$5,000 a month in ad spend so Google and Meta have enough data to optimize. We give you a clear recommendation after a free growth audit.
It depends on how your customers buy. Local service businesses usually get the fastest wins from Google Ads, local SEO and reviews, while ecommerce brands lean on Shopping, Meta Ads and email. We start with the one or two channels most likely to pay back, then add more once the numbers support it.
Ask who owns the ad accounts, how results are reported, and which numbers the agency is willing to be judged on. Look for real case studies with real figures, a named team you’ll actually work with, and no long lock-in contract. If an agency talks mostly about impressions and followers, keep looking.
A remote team works well when communication is strong and you keep ownership of everything. We serve Austin businesses remotely with Central Time availability, live dashboards, weekly updates and regular video calls. Knowing the local market and being accountable for results matters more than sharing a zip code.
We work with businesses across the greater Austin metro, including Downtown, South Congress, East Austin, the Domain, Round Rock, Cedar Park, Georgetown, Pflugerville, Leander, Kyle, Buda and San Marcos. We also work with companies elsewhere in Texas.
Yes. Many of our clients are small and mid-sized businesses, and you get the same senior attention as larger accounts. We size the plan to your budget and focus first on the channels most likely to bring in customers quickly.
Yes, if your business has a real location or serves customers in a defined area. We optimize your Google Business Profile, build consistent local citations, create location pages and help you earn more reviews. Those are the main signals Google uses to decide who appears in the local map results.
Most businesses need both. Paid ads bring in leads within weeks, while SEO takes longer but lowers your cost per lead over time. In a market as competitive as Austin, running them together, with paid data guiding which keywords SEO should target, usually gives the best return.
Paid campaigns usually show clear improvements within 60 to 90 days. SEO takes longer, often three to six months before rankings move meaningfully in competitive Austin industries. We share early signals from the first month so you’re never guessing.
Full service. We run paid media, SEO, conversion rate optimization and email as one connected system, managed by one team. You can start with a single channel, but every channel is built to work with the others.
Yes. AI tools pull answers from sites that are clear, trustworthy and well structured, so we strengthen your content, schema markup, reviews and authority to make your business easier to cite. We also run ChatGPT ads for brands that want visibility in AI conversations right away.
We keep terms flexible and earn the relationship month to month. Your ad accounts, analytics, tracking setup, website data and creative always belong to you, before, during and after working with us.
You get live dashboards, regular updates, monthly reports and bi-weekly calls. We track leads, cost per lead, ROAS, customer acquisition cost and revenue through GA4, Google Tag Manager and server-side tracking, so every report shows what your marketing actually earned.
